On 14 August, season-ticket holders at French Ligue 2 club Dijon FCO walked into the Stade Gaston-Gérard wearing their access pass around their neck. No card, no phone. Just a scarf with an NFC chip sewn into the fabric. An innovation that shows how NFC technology can change the live event landscape.
The concept is a first in French professional football and drew immediate attention: over 2 million views on the club's social channels and international press coverage within days. The solution was built with NFC and access control technology from the Weezevent Group.
Supporters buy their season ticket online and receive a QR code by email. At the club shop, staff scan the code, grab a scarf with a blank NFC chip next to the leather club logo, and pair the chip to the season ticket in seconds. At the gate, fans hold up their scarves at the turnstile. No new hardware was needed, the existing access control setup already reads NFC.
"The idea was to innovate and give fans a stronger sense of belonging. The scarf is an important element of identity," said Paul Fauvel, managing director of Dijon FCO.
The scarf already works as a cashless payment method at all stands inside the stadium. Next step: enabling fans to pay directly in the club's fan shop. And the principle applies far beyond football - NFC chips can be embedded in wristbands, badges, lanyards, cups, or cards, enabling access control, cashless payments, brand activations, and crew accreditation at any type of live event. The scarf just happens to be a creative version.
Read the full story: When a fan scarf becomes a stadium ticket